Your old web pages are being ghosted by AI. If you haven't touched a page on your site in over a year, it is now twice as likely to be ignored by large language models like ChatGPT, Gemini, and…
Jay Schwedelson has appeared on 20 podcast episodes in our AI-summarized catalog, including Do This, NOT That: Marketing Tips with Jay Schwedelson. Every appearance below has a free 5-minute AI summary.
“The age of copy and paste from Claude, specifically text or images, is over — and it's worldwide.”
— Jay Schwedelson
“The ultimate goal on social is to get attention. I don't care what anybody says. If you're on social to write a post to get two likes because it's a good post and you don't want to get attention — that's fine. But that's a journal, not an actual marketing strategy.”
— Jay Schwedelson
Your old web pages are being ghosted by AI. If you haven't touched a page on your site in over a year, it is now twice as likely to be ignored by large language models like ChatGPT, Gemini, and…
"More than what was spent during the presidential election cycle." That’s the number Jay Schwedelson leads with on this episode of Do This, NOT That: $11.6 billion in ad spend for the midterms.…
Would you eat a cricket? That is the kind of question you get when two marketing podcast hosts—Jay Schwedelson of Do This, NOT That and a co-host from The Marketing Millennials—sit down for a…
What's Up This Week: Instagram's MetaWon, Gmail's AI Search Overhaul, and 34 Hallmark Movies Meta launched a new paid tier called MetaWon this past week, and it's not just another subscription…
The AI Summary Is Your New Subject Line The average AI email summary pulls just 29 words from your message. That's it. Twenty-nine words determine whether someone opens, deletes, or ignores your…
What’s Up This Week: Astra, Year-End Offers, and Elizabeth Holmes OpenAI just dropped something that changes what ChatGPT can actually do for marketers — not just answer questions, but execute…
Love Island, Reddit Ads, and the Secret to Showing Up in AI The head of Instagram just told marketers the single most important factor for organic reach, and it's not engagement, not shares, not…
Daniel Murray lost a single loafer at a conference, spent $150 on the pair, and now has one orphan shoe sitting in his closet. That anecdote opens a conversation with Jay Schwedelson about a…
How to Make Your Content Show Up in AI Answers Ross Simmonds, founder of Foundation and author of Create Once, Distribute Forever, joined Jay Schwedelson to lay out a practical, time-boxed system…
AI Watermarks Are Coming for Your Copy—And You Probably Didn't Notice Jay Schwedelson and Daniel Murray are sitting in a New Orleans hotel room, Jay still dusted with beignet powdered sugar after…
“Walk and talks have a 41% higher average engagement rate than any other video format on personal pages.” That data point, shared by LinkedIn’s own CEO Daniel Shapiro, kicks off this episode of Do…
"Your 2027 Content Is Already Late" The episode opens with Jay Schwedelson and Daniel Murray bantering about TV shows they haven't watched (Jay has never seen a second of Game of Thrones) before…
The Hidden Gold in Your LinkedIn Data Jay Schwedelson and Daniel Murray open with a surprisingly relatable debate: Do you talk to your Uber driver? Jay admits he doesn't like it and feels rude…
The AI Hacks We Actually Use Jay Schwedelson and Daniel Murray open their "Bathroom Break" collaboration with a confession that sets the tone: Jay admits he goes to a different floor in his office…
“I’m a loser because I’m very excited about this.” That’s how Jay Schwedelson kicks off this week’s roundup, and the thing that has him geeking out is a new LinkedIn feature: you can now drop GIFs…
Attribution isn’t dead, but last-touch attribution by itself is garbage. That’s the starting point of this conversation between host Jay Schwedelson and Laura Beussman, CMO and CRO of CallRail.…
Here is a summary of the episode. OpenAI has officially launched its ChatGPT ad manager with no minimum spend requirement, a dramatic shift from the initial $200,000 threshold. The host, Jay…
In this special collaboration episode of the Bathroom Break series, Jay Schwedelson (Do This, Not That) and Daniel Murray (The Marketing Millennials) swap practical, under-the-radar LinkedIn…
Ben from Miami asked a question that many marketers are quietly facing: his team is using AI tools to pump out more content than ever, yet engagement is dropping. Jay Schwedelson’s answer cuts…
The 100,000-Person Prompt: A Simple AI Trick That Doubled Click-Through Rates When Alyssa from Denver asked why her AI-generated marketing content kept underperforming, Jay Schwedelson had a…
Three summaries free with no account, then five a month. Transcripts, chapter outlines and export are free too. Premium unlocks unlimited summaries, unlimited audio versions, AI chat, and CarPlay.
Start Free →