Google Ads is making a change to its bidding system that has the paid search community unsettled. Starting August 17, 2026, campaigns using target-based bid strategies (Target CPA or Target ROAS)…
Joey Bidner — Podcast Appearances & AI Summaries
Joey Bidner has appeared on 2 podcast episodes in our AI-summarized catalog, including The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing. Every appearance below has a free 5-minute AI summary.
What Joey said
“If you've ever been worried about your job being made obsolete because of AI, here's an example of the opposite of that. I can't think of us being more critical to a business because it's going to take a lot to understand this.”
— Joey Bidner (16:55)
“I always like having really loose targets for that ability to adjust, and then it gives you the option to lift the target ROAS if you start seeing performance going down.”
— Joey Bidner (07:21)
Episode appearances
2 The episode examines how different kinds of audits can help or mislead Google Ads managers and business owners. Joey Bidner and host Chris focus on the growing use of AI-driven account reviews…
Try PodSized free
5 free AI summaries per month. Premium unlocks unlimited summaries, audio versions, chat, and full transcripts.
Start Free →