This Week in Startups
This Week in Startups

Japan’s Startup Revolution (feat. Kathy Matsui) | E2235

January 14, 2026

AI Summary

5 min read

🎙️ The Speakers & Context

  • The Format: Interview-style podcast with live audience Q&A.
  • The Key Players:
    • Host: Jason Calacanis, founder of This Week in Startups and Launch accelerator; brings US VC lens, personal anecdotes on Japan (skiing, business trips), and global startup insights.
    • Guest: Kathy Matsui, General Partner at M Power Partners (Japanese VC fund); ex-Goldman Sachs economist, UNICLO board member, credible via 30+ years in Japan economy, CNBC appearances, and bridging US-Japan markets.
  • The Vibe: Optimistic and reflective; celebrates Japan's quality of life and startup renaissance amid labor shortages, with pragmatic geopolitics.

🎣 The Executive Hook

  • The "One Big Idea": Japan's deflation death spiral has flipped to a talent seller's market, sparking a startup boom where young workers pivot from safe blue-chip jobs to entrepreneurship, fueled by government subsidies, startup visas, and VC like M Power's $150M funds targeting "Japan dynamism" (energy/food security) and women founders. This creates asymmetric bets: undervalued women-led firms (2% funding share, yet 1.5x IPO premiums).
  • Why It Matters: Amid global AI/job displacement (e.g., Optimus robots sorting trash), Japan's shrinking workforce forces rapid AI/deep tech adoption without Western Luddite resistance, positioning it as a bridge for US startups enter

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What you'll learn

  • 1 (00:00) **🎙️ Introduction: Kathy Matsui**
  • 2 (02:08) **UNICLO and Fast Retailing Success**
  • 3 (07:44) **Japanese Manufacturing and Customer Service**
  • 4 (09:31) **Japan's Economic History and Shift**
  • 5 (14:24) **Why Entrepreneurs Love Japan**
  • 6 (18:06) **Evolving Startup Ecosystem**
  • 7 (21:17) **M Power Partners Funds**

+ Full timestamped outline available in the app

Show Notes

This Week In Startups is made possible by:


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Today’s show: 


Why do 40% of Japanese students want to build a company rather than join the corporate workforce?


On TWiST, Jason considers this question along with special guest Kathy Matsui, general partner of the global VC fund MPower Partners.


Their wide-ranging discussion also features a look inside one of Jason’s favorite international companies, Japan’s own fashion retailer Uniqlo, where Kathy is a board member. (While in town, he took the opportunity to check out their flagship store in Ginza.)


They also take a look back at Japan’s economic crisis in the ‘90s, and why recovery took such a very long time… MPower’s philosophy while raising their second fund, and why they’re so focused on what they call “Japan Dynamism”… the key question of whether Japanese startups should focus on the domestic market first BEFORE chasing global customers… why an ESG (environment, social, governance) focus in Japan is so different from DEI in the US… and much more.


Timestamps:


(00:00) Kathy Matsui is on the board of one of Jason’s favorite companies, Uniqlo (and its parent, Fast Retailing)


(10:52) Why deflation in the ‘90s was “poison” for Japanese businesses and workers


(13:41) Every.io - For all of your incorporation, banking, payroll, benefits, accounting, taxes or other back-office administration needs, visit http://every.io/


(15:05) Why do American entrepreneurs keep falling in love with Japan?


(18:17) How the Japanese government is encouraging more founders to start tech companies


(20:05) LinkedIn Jobs - post your job for free at http://linkedIn.com/twist then promote it to get access to LinkedIn Jobs’ new AI assistant.


(21:15) Why more Japanese grads are becoming entrepreneurs


(23:46) What MPower means by “Japan Dynamism” and why they’re focused on it for Fund 2


(24:26) The various reasons so few female founders are getting funded in Japan


(27:38) The differences between MPower’s approach and corporate DEI in the US


(30:03) Zite - Zite is the fastest way to build business software with AI. Go to https:/zit

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