Wake Up to Wealth
Wake Up to Wealth

The Future of AI and Work with Cooper Simson

November 21, 2025

AI Summary

5 min read

Cooper Simson, portfolio manager at Martel Ventures, has evaluated roughly 3,500 AI companies this year and spoken directly with about 700 founders. On the podcast Wake Up to Wealth, he laid out a grounded, practical view of where AI stands now, where it is heading, and what individuals and business owners should actually do about it. His core message is not about hype or fear: AI is a tool that eliminates repetitive, manual tasks, and the people who will thrive are those who learn to delegate those tasks to AI and focus on higher-value work.

AI as a Tool, Then as a Teammate

Simson distinguishes between the current state of AI and where it is going in the next 12 to 18 months. Right now, AI is a tool that requires human direction. It is excellent at taking over "repeatable, boring manual steps" — data entry, prospecting, basic customer inquiries. The classic saying applies: "AI isn't gonna take your job. Somebody using AI will take your job." But Simson pushes back on the fear that AI will wipe out jobs wholesale. Instead, it shifts what people spend their time on. A receptionist who used to field 40 calls a day asking for business hours can now focus on higher-value client interactions. A salesperson who spent 80% of their time prospecting can flip that to 80% closing.

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What you'll learn

  • 1 (02:11) **Introducing Cooper Simson** - Portfolio manager for Martel Ventures, Dan Martell's AI venture studio, has evaluated ~3,500 companies and spoken with ~700 AI founders this year.
  • 2 (05:14) **Current State of AI: It's a Tool, Not a Job-Killer** - AI excels at removing repeatable, boring manual tasks, allowing people to focus on higher-leverage work.
  • 3 (08:25) **The Next 12-18 Months: AI Becomes a Team Member** - AI will move from a directed tool to an autonomous agent living inside Slack, Gmail, and meetings.
  • 4 (10:14) **Where to Start: The Low-Hanging Fruit Method** - Overwhelmed business owners should start by auditing their task list and asking AI how to automate each item.
  • 5 (14:51) **Building a "Master Prompt"** - Spend 45-90 minutes telling ChatGPT everything about your role, business, and processes to create a custom prompt that identifies bottlenecks and automation opportunities.
  • 6 (16:18) **What Gets Cooper Excited: Voice as the New User Interface** - Typing is going the way of handwriting; voice interaction will dominate in 2-3 years.
  • 7 (20:49) **The Biggest Industry Shift: Data Entry Will Be 100% Automated** - If your job is predominantly moving data from one place to another, that activity will be fully automated.

+ Full timestamped outline available in the app

Show Notes

In episode 50 of Wake Up to Wealth, Brandon Brittingham interviews Cooper Simson, the portfolio manager for Martell Ventures, as he discusses the current state of AI as a powerful tool that can automate mundane tasks, allowing professionals to focus on higher-value activities.

Tune in to discover more about changing your mindset around wealth and making informed financial decisions!

 

SOCIAL MEDIA LINKS

Brandon Brittingham

Instagram: https://www.instagram.com/mailboxmoneyb/

Facebook: https://www.facebook.com/brandon.brittingham.1/

Cooper Simson

Email: [email protected]

Instagram: https://www.instagram.com/coop_doggydog/

LinkedIn: https://www.linkedin.com/in/cooper-simson-896957

WEBSITES

Brandon Brittingham: https://www.brandonsbrain.org/home

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