The Metaverse & How It Will Change the World with Matthew Ball
July 14, 2022
AI Summary
5 min readThe Metaverse: A Parallel Plane We Can All Access at Once
Matthew Ball, the author of The Metaverse: And How It Will Revolutionize Everything, has been thinking about this topic for nearly a decade before it became Facebook's new name. His path to becoming the leading authority on the metaverse started in an unlikely place: flipping Blackberries on Craigslist as a 12-year-old in Toronto, buying devices for $99 and reselling them for $600 to bank employees who didn't care about the markup. That early instinct for price discovery and technology markets eventually led him to Accenture, then to writing essays on his own website, and finally to a book that may be the most comprehensive treatment of the metaverse yet written.
What the Metaverse Actually Is
Ball distinguishes between a technical definition and an experiential description. Technically, the metaverse is "a massively scaled and interoperable network of real-time rendered 3D virtual worlds that can be experienced synchronously and persistently by an effectively unlimited number of users." But experientially, it's simpler: "a parallel plane, a virtual plane that we can all access at the same time individually, and that's living, that remembers what we've done."
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What you'll learn
- 1 (00:00) **Introduction & Guest Background** - Host introduces Matthew Ball, author of "The Metaverse and How It Will Revolutionize Everything," and sets up the conversation about the metaverse's theory, history, and investment landscape.
- 2 (03:36) **Matthew Ball's Origin Story** - Ball discusses his background, from a Canadian upbringing with a speechwriter father to his start as a corporate strategy consultant at Accenture.
- 3 (08:04) **Early Obsession with Technology** - Ball describes his childhood love of sci-fi and fantasy, and his early entrepreneurial venture flipping Blackberries on Craigslist as a teenager.
- 4 (11:03) **Historical Threads of the Metaverse** - Ball traces the metaverse concept from 1930s sci-fi (virtual playgrounds, VR goggles) through 1960s-70s text-based virtual worlds, to today's practical business opportunities.
- 5 (14:38) **Dystopian Sci-Fi and Societal Perceptions** - Ball addresses why most metaverse fiction is dystopian (drama requires conflict) and how this biases public perception.
- 6 (19:08) **Virtual Worlds as Tools for Community and Accessibility** - Ball and host discuss how virtual worlds provide community for those who feel isolated, citing examples like Shopify's CEO learning resource allocation from StarCraft.
- 7 (24:16) **Defining the Metaverse** - Ball provides a clear, experiential definition: a massively scaled and interoperable network of real-time rendered 3D virtual worlds that can be experienced synchronously and persistently by an unlimited number of users.
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Show Notes
Will the Metaverse replace the internet? Today's guest brings in a diverse background at the intersection of technology, society, and creativity to help us answer this question and sort the signal from the noise. In this episode, we explore the secret to success, examine how the Metaverse will revolutionize the world, and predict just how this new world will look. Host Sahil Bloom is joined by guest Matthew Ball; the CEO of Epyllion, a managing partner at Ball Metaverse Research, and a thought leader on all things Metaverse. Matthew explains why the worlds smartest are building in Meta, shares what he looks at for investments and founders, and divulges secrets from his new book “The Metaverse: And How it Will Revolutionize the World.”
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Matthew Ball: https://twitter.com/ballmatthew
Sahil Bloom: https://twitter.com/SahilBloom
Production & Marketing Team: https://penname.co/
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