I built an AI startup in 65 minutes (using ChatGPT, Leonardo AI, Kling AI, ElevenLabs)

February 5, 2025

AI Summary

5 min read

In the episode, Omar and Greg demonstrate how to build an AI-powered business workflow in about an hour using a technique Omar calls "sequential prompting." The core insight is that you don't need to be a developer or have a team to create a product that could generate recurring revenue. Instead, you can stitch together existing AI tools—ChatGPT, Leonardo AI, Kling AI, ElevenLabs—by using the output of one as the input for the next, and wrap the whole thing in a simple user interface.

The Shift That Makes This Possible

Omar argues that three recent shifts have changed the game for solo founders. First, a technical shift: AI lets you build products instantly and at low cost, without needing to raise capital or hire engineers. Second, a marketing shift: audiences now expect "always on" storytelling, not seasonal campaigns. Solopreneurs like Pieter Levels and Danny Postma have proven that transparency and daily engagement can build a loyal following. Third, a cultural shift in operations: remote work is standard, and you can hire talent globally without office overhead. The result is that a single person can now do the work of five or six people by stitching together AI tools.

Sequential Prompting: The Core Technique

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What you'll learn

1 (01:07) **What We're Building Today** - Omar introduces the goal: build full AI avatar workflows and business ideas that can be started immediately with zero employees
2 (04:10) **The Shift: How AI Changed Product, Marketing, and Operations** - Omar explains the three key shifts that have made solopreneurship viable
3 (10:10) **The Core Technique: Sequential Prompting** - Omar introduces a third way to use AI beyond conversational and master prompts
4 (14:39) **Business Idea #1: AI Avatar Creation Workflow** - Step-by-step demo of creating a consistent AI avatar character
5 (23:08) **Business Idea #2: AI-First Moonpig (Custom Greeting Cards)** - Turn the avatar workflow into a personalized greeting card business
6 (36:29) **Demo: Teeny Tales UI** - Omar shows a front-end prototype for a children's storybook builder
7 (42:58) **Business Idea #3: AI-Powered Stickers for Schools** - Create personalized stickers using AI avatars and print-on-demand

+ Full timestamped outline available in the app

Show Notes

Greg's step-by-step guide to building a startup using AI workflows: https://www.gregisenberg.com/ai-startup

In this episode, Omar Choudhry, a serial entrepreneur, shares the exact prompting sequences he uses to combine multiple AI tools to create products people actually want to buy. Watch us build a custom avatar business live. You'll learn the exact process: from crafting the perfect prompts in ChatGPT, to generating images in Leonardo AI, to animating with Kling AI, all the way to automated fulfillment with Printful. This isn't theory - it's a complete blueprint you can copy today.

Timestamps:
00:00 - Introduction and overview
04:22 - Technical, Audience, and Cultural Shifts
10:12 - Explanation of sequential prompting
14:15 - How to create an AI Avatar using ChatGPT and Leonardo AI
26:18 - Startup Idea 1: Custom AI Greeting Cards
36:43 - Teenie Tales MVP showcase
43:10 - How to animate AI Avatar’s using Kling AI
52:50 - Startup Idea 2: Personalized AI Sticker’s

Key Points:
• Detailed walkthrough of creating AI avatars using sequential prompting across multiple AI tools
• Exploration of business opportunities in personalized greeting cards and educational materials
• Discussion of automated workflows combining ChatGPT, Leonardo AI, and Kling AI
• Integration strategies with print-on-demand services like Printful for physical products

1) The Big Shift in Business Models:

Traditional path:
• Raising VC $$$
• Years to launch
• Large teams
• Office space needed

New AI-First path:
• Build instantly
• Low cost
• Zero employees
• Remote-first

2) The Sequential Prompting Framework

Omar's genius method:
• Use ChatGPT to create prompts
• Feed prompts to specialized AI tools
• Chain outputs together
• Build user-friendly frontend

Example flow:
ChatGPT → Leonardo AI → Kling AI → 11Labs

3) Business Idea #1: AI-First Greeting Cards

The $400M Moonpig-killer:
• Upload photos → Get AI avatars
• Generate personalized scenes
• Add animation & voice
• Print physical cards

Monetization:
• $7-10 per card
• $10-15 monthly subs
• Gift upsells

4) Business Idea #2: Educational AI Stickers

Target market: Schools & Teachers

The product:
• Custom teacher avatars
• Personalized student stickers
• Achievement celebrations
• Classroom decorations

Distribution:
• Direct mail to principals
• School district partnerships

5) The Technical Stack

Tools needed:
• ChatGPT for prompts
• Leonardo AI for images
• Remove.bg for backgrounds
• Printful API for fulfillment
• Zapier/Make for automation

CAC potential: $15/customer

6) Marketing Strategy

Guerrilla tactics:
• Find faculty directories
• Create custom samples
• Direct mail campaigns
• Social media DM outreach
• Leverage virality in schools

Pro Tip: St