The Startup Ideas Podcast
The Startup Ideas Podcast

5 validated startup ideas to get you paid (steal these $1M+/year ideas)

August 27, 2024

AI Summary

5 min read

The Hidden Arbitrage in Facebook Reels and Other Startup Ideas

Chris Kerner runs eight RV parks and seven companies, and he showed up to the Startup Ideas Podcast with a list of validated business concepts. The first one came from a simple observation: when he cross-posted Instagram Reels to Facebook, his videos started getting hundreds of thousands of views on a page with zero followers. The key difference? On Facebook, you can put clickable links in the comments. On Instagram, you cannot.

Kerner noticed that within seconds of pinning a comment with his links on a viral Facebook Reel, he was getting dozens of clicks per minute. People subscribed to his newsletter, his YouTube channel, his podcast. "It's almost like we've moved on from Facebook," he said. "But Facebook's over here, like, hey, we've got 2.5 billion monthly active users, like we're still here."

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What you'll learn

  • 1 Timestamped Outline
  • 2 (00:00) **Lead Gen Business Scale & Facebook Arbitrage** - Chris introduces the massive scale of lead gen businesses (eight figures+) and the overlooked opportunity on Facebook
  • 3 (01:27) **Guest Introduction: Chris Kerner** - Host welcomes Chris, an "idea machine" who owns 8 RV parks and 7 companies
  • 4 (02:20) **Idea #1: Facebook Cross-Post Comment Pinning Tool** - Chris discovered that cross-posting Instagram Reels to Facebook and pinning a comment with links drives massive traffic
  • 5 (04:44) **The Facebook Denial Phenomenon** - Discussion about how many people secretly still use Facebook regularly
  • 6 (07:44) **Agency Idea: "We Go Where You Don't Have Time to Go"** - Build an agency that repurposes content across forgotten platforms (Quora, Threads, etc.)
  • 7 (10:28) **Idea #2: Programmatic SEO as a Franchise Alternative** - Build 5,500 landing pages targeting low-competition home service keywords across US and Canadian cities

+ Full timestamped outline available in the app

Show Notes

I’m joined by Chris Koerner who owns 8 RV parks + 7 companies, as we jam on 5 ideas he would start tomorrow:

1) Content Management for underserved platforms 

• Instagram Reels can be cross-posted to Facebook
• FB Reels get massive organic reach (100k+ views/hr)
• Clickable links allowed in comments (unlike IG)
• Opportunity: Build a tool/agency to automate this for creators

2) Programmatic SEO Franchise

• Use tools like Zapier, TagParrot, Whalesync to create 1000s of local landing pages
• Target undersaturated home services niches
• Sell as a "business in a box" for $10k + monthly fee
• Cheaper than a franchise, potentially huge ROI

3) Viral-Content Finder

• Content often goes viral on one platform, unknown on others
• AI could scan for viral content in your niche across platforms
• Automatically repurpose & post to your accounts
• Bonus: Add viral potential prediction feature

4) "Lifetime Warranty" DTC Brand 

• Inspired by Shady Rays ($130M sunglasses brand)
• Offer lifetime replacements, factor cost into pricing
• Apply to other niches: flip flops, accessories, etc.
• Key: High margins + emotional connection to product

5) Shopify Abandoned Cart Call Center 

• Human outreach converts WAY better than automated messages
• Target high AOV Shopify stores (100$+)
• Offer no upfront cost, take % of recovered sales

Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

Get access: https://www.gregisenberg.com/30startupideas 

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FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg
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LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND CHRIS ON SOCIAL

X/Twitter: https://x.com/mhp_guy
Instagram: https://www.instagram.com/thekoerneroffice/
Youtube: https://www.youtube.com/@thekoerneroffice/videos

0:00 Intro
02:16 Startup Idea 1: Content Management for underserved platforms 
10:24 Startup Idea 2:  Programmatic SEO Franchise
19:21 Startup Idea 3:  Viral-Content Finder
27:15 Startup Idea 4:  "Lifetime Warranty" DTC Brand 
30:46 Startup Idea 5:  Shopify Abandoned Cart Call Center 
35:09 Most Valuable Platform for Personal Brand Discussion 
39:42 Greg’s Elon Stor

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