The Ezra Klein Show
The Ezra Klein Show

Chris Rufo Thinks the Right Can Control This. I Don’t.

June 30, 2026

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5 min read

Chris Rufo, the Manhattan Institute senior fellow who has become perhaps the most consequential right-wing activist of the Trump era, sat down with Ezra Klein for a conversation that was less a debate than a diagnostic. Rufo is the strategist behind the campaigns that killed DEI in the federal government, helped drive Claudine Gay from Harvard, and shaped many of Trump’s early executive orders. But the conversation that emerged was not a victory lap. It was a tense, searching exchange about whether the right can control the forces it has unleashed—and whether Rufo’s own theory of politics, which prizes passion, propaganda, and institutional capture, can be kept from consuming the movement itself.

The Case for Agitprop

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What you'll learn

  • 1 (00:56) **Introduction: Chris Rufo's Influence and the Episode's Purpose** - Ezra Klein frames Rufo as the most successful right-wing activist of the era, detailing his campaigns against DEI and critical race theory, and his influence on Trump's second term. Klein notes Rufo's current unease with the direction of the right.
  • 2 (04:19) **Core Philosophy: "No Institution Can Be Neutral"** - Rufo argues that institutions always embody values, and the political fight is over which values are installed.
  • 3 (07:50) **The Case for "Agitprop" as a Conservative Tool** - Rufo defines propaganda as communicating a true narrative to a mass audience, arguing conservatives must embrace it to win.
  • 4 (12:32) **Assessing Trump's Second Term: Progress and Disappointment** - Rufo evaluates the administration's performance on his core issues, while Klein presses on corruption and virtue.
  • 5 (18:00) **The Right's "Conspiracy, Psychodrama, and Tabloid Conflicts"** - Rufo diagnoses a growing split between the institutional right and the online right, warning of a "third world click farm" dynamic.
  • 6 (24:20) **The Right's Institutional Problem: "Overformed Left, Underformed Right"** - Rufo and Klein analyze the right's lack of mediating institutions and its reliance on a "prince" (Trump) rather than a party.
  • 7 (30:33) **Trump's Coalition: "Prince vs. Party"** - Klein describes Trump's genius as collapsing multi-dimensional loyalty tests into a single point of personal loyalty, creating a coalition of convenience.

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Guests on this episode

Show Notes

Christopher Rufo is arguably the most successful activist of the MAGA era. He rose to prominence fighting D.E.I. initiatives and critical race theory. In President Trump’s second term, he’s had a huge influence on policy, from Trump’s executive orders against D.E.I. and the attacks on the Department of Education to the ICE and C.B.P. deployments to Minneapolis.

Rufo, helpfully, calls his shots. He has published a guide, “The New Right Activism: A Manifesto for the Counterrevolution,” in which he argued for the value of “agitprop” and counseled that “political life moves on narrative, emotion, scandal, anger, hope, and faith — on irrational, or at least subrational, feelings.” But more recently, in his writing and on the podcast he co-hosts, “Rufo & Lomez,” he seems worried about the new right he has helped build: its attraction to conspiracy theories, its racialist thinking, its internal fissures.

So I wanted to have him on the show to talk about the problems he sees on his side, but also to interrogate whether he may have scored short-term victories while seeding profound long-term problems.

Rufo is a senior fellow and director of the initiative on critical race theory at the Manhattan Institute. He’s a contributing editor of City Journal and the author of “America’s Cultural Revolution: How the Radical Left Conquered Everything.”

This episode contains strong language.

Mentioned:

The New Right Activism” by Christopher Rufo

The Number” by David D. Kirkpatrick

The unraveling of a cat tale” by Jacqueline Sweet

Book recommendations

Unmasking the Administrative State by John Marini

The Revolutionary by Stacy Schiff

The Managerial Revolution by James Burnham

Thoughts? Guest suggestions? Email us at [email protected].

You can find transcripts (posted midday) and more episodes of “The Ezra Klein Show” at nytimes.com/ezra-klein-podcast, and you can find Ezra on Twitter @ezraklein. Book reco

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