What you'll learn

• 1 (00:40) **Janet's Cash Flow Crisis** - CFO of a 25-person, $11M engineering firm describes chronic cash flow struggles, including difficulty making payroll and paying vendors.
• 2 (01:53) **Diagnosing the Root Cause: AR vs. Profitability** - Dave probes whether the problem is slow-paying customers or eroded margins.
• 3 (04:25) **The Real Problem: Overhead Creep** - Dave identifies that growth led to sloppy spending on software, hardware, and other fixed costs, which destroyed profitability.
• 4 (06:55) **Fix #1: Institute Overhead Controls** - Dave advises tightening purchasing systems to prevent "fat and sassy" spending after growth.
• 5 (07:27) **Fix #2: Tighten Customer Payment Terms** - Dave explains how to renegotiate terms with large customers to stop them from using your company as a bank.
• 6 (10:46) **The Hidden Danger of Large Customers** - Dave warns that a big client can become a liability if their terms and pricing destroy your margins.
• 7 (12:33) **Better to Be Smaller and Profitable** - Dave argues it's smarter to be a $9M company with healthy margins than a $11M company bleeding cash on a bad client.

+ Full timestamped outline available in the app