The Art of Being Well
The Art of Being Well

Korean Skincare, Melasma, Inflammation Peptides & Why Your Fragrance Wardrobe Matters | Chriselle Lim

August 31, 2026

AI Summary

5 min read

Chriselle Lim, a fashion and content creator who has been building her online community for 20 years, entered her forties last year and immediately confronted a new set of biological realities. "I still feel the same. I look the same. If not, I look better," she recalls thinking. Then she discovered white hairs at her mid-scalp and developed melasma for the first time. Her response was not cosmetic but clinical: she overhauled her skincare routine, started peptide therapy, and used lab testing to pinpoint food sensitivities. The conversation with Dr. Will Cole covers how she navigated these changes, the psychology behind her fragrance brand Fleur, and why she believes the era of one-size-fits-all beauty is over.

The Melasma Correction Protocol

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What you'll learn

  • 1 (05:47) **Chriselle's Origin & Career Arc** - From a small-town upbringing in Texas and California to becoming one of the original influencers.
  • 2 (10:08) **How Her Content Has Evolved With Her Audience** - Her followers have grown up with her, shifting the conversation from fashion to real-life wellness and longevity.
  • 3 (11:57) **The Korean Skincare Foundation & The Melasma Wake-Up Call** - She explains the multi-step routine she grew up with and how turning 40 forced a dramatic change.
  • 4 (13:00) **Her Full Corrective Skincare Protocol** - A detailed breakdown of her current morning and night routines to combat melasma and repair her skin barrier.
  • 5 (19:17) **The Accidental Entry Into Fragrance** - How acquiring the brand Fleur during her divorce became a pivotal, successful project.
  • 6 (21:52) **Why Fleur Ditched the "Clean" Label** - A nuanced take on ingredient transparency versus fear-based marketing in the beauty industry.
  • 7 (26:00) **The Magic of "Missing Person" & The 250,000-Person Waitlist** - The story behind her hero scent and why it became a viral, emotional phenomenon.

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Guests on this episode

Dr. Will Cole

Show Notes

Chriselle Lim - fashion and lifestyle content creator, co-founder of PHLUR, and one of the original influencers - joins Dr. Will Cole in Los Angeles for a conversation about the wellness journey that followed 20 years of putting everyone else's content first. She shares the story behind PHLUR's acquisition during her divorce, what inspired Missing Person (the scent with a 250,000-person waitlist before anyone had smelled it), and what developing Honeymoon looked like during the darkest period of her life. They also cover her melasma diagnosis at 40, her full skincare correction protocol, one year on Thymosin Alpha-1, food sensitivity testing, and the colonic experience she will not be repeating. For all links mentioned in this episode, visit www.drwillcole.com/podcast


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