#784: The Billionaire Playbook with Chase Koch

What you'll learn

• 1 (00:07) **Fiat Debasement & Bitcoin’s Bull Case** - Chase Koch opens by stating that in a world where central bankers are devaluing currency, Bitcoin wins.
• 2 (00:41) **Implementing Principle-Based Management (PBM) at TFTC** - Marty Bent shares his experience adopting Koch Industries’ PBM system at his small company.
• 3 (02:05) **The Republic of Science: Moving Knowledge at Scale** - Chase explains the core challenge of making the best knowledge available for every decision across 140,000 employees.
• 4 (03:45) **Building a “Coke App Store” for AI Models** - Chase describes the practical challenge of preventing redundant AI model creation across the company.
• 5 (06:47) **Why PBM is Rooted in Austrian Economics** - Marty identifies that the appeal of PBM is its foundation in Hayekian and Misesian principles of grassroots development applied to the micro-economy of a business.
• 6 (09:10) **The Societal Mission: A Navigation Tool for Uncertainty** - Chase reveals the broader purpose of the new book *Becoming a Principle-Driven Leader* is societal, not just corporate.
• 7 (12:18) **Patient Capital & The 86-Year Endurance** - Marty praises Koch’s ability to take long-term bets and practice creative destruction over nearly a century, contrasting it with the “high velocity trash economy.”

+ Full timestamped outline available in the app