I made $1M flipping apps | Starter Story

Dom was working a nine-to-five job when he set himself a challenge: build and ship a new app every 30 days. Three years later, he had quit his job, sold seven different apps, and exited one for over seven figures. On this episode of Starter Story, host Pat Walls walks through Dom’s five-step process for building, scaling, and selling an app—along with the psychology and practical constraints that made it work.

The 30-day constraint as a forcing function

Dom’s core insight was that most aspiring builders never finish anything. They get stuck on the “right” idea, over-engineer features, or wait for perfect market timing. By imposing a hard 30-day deadline, Dom removed the option of perfectionism. Each month, he had to pick an idea, build a minimum viable product, and launch it—whether it was ready or not. The psychological trick was that the deadline itself became the product’s quality bar: if it worked and solved one real problem, it was good enough to ship.