AI Summary
5 min readHunter Hammonds has launched four businesses in four months, each already doing over a million dollars in annual recurring revenue. He runs a company called Assembly, which builds creator-led B2B brands, and his stated goal is to build one company per month that hits a million-dollar run rate within its first 30 days. The businesses include Hey Friends (a done-for-you YouTube agency with Ali Abdaal), Off Menu (a full-service design agency), Viral Cuts (a premium short-form content agency with Sam Parr and Cody Sanchez), and Keyframe (an animation studio with Dan Koe). Three of the four are already doing multiple seven figures annually. Off Menu, he predicts, will crack a five million dollar run rate by the end of October.
The Productized Service Model
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What you'll learn
- 1 (00:01) **Episode Introduction & Guest Overview** - Pat Walls introduces Hunter Hammonds, who has launched four million-dollar businesses in four months using productized services.
- 2 (02:09) **Hunter's Current Venture: Assembly** - Hunter explains Assembly, a company building creator-led B2B brands, aiming for one company per month.
- 3 (02:40) **The Business Portfolio Breakdown** - Hunter lists the four public companies: Hey Friends (YouTube agency), Off Menu (design agency), Viral Cuts (short-form agency), and Keyframe (animation studio).
- 4 (03:41) **The Productized Service Model** - Explains the core business model: customers pay a fixed monthly fee for a predefined service.
- 5 (04:18) **Hunter's Backstory: 15 Years of Building** - From a failed startup with 3.2M users to an 8-figure agency (Everest) that led to burnout.
- 6 (05:50) **The Origin of Assembly** - The idea for Assembly was born from a call with Sawhill Bloom during Hunter's sabbatical.
- 7 (07:25) **Validating a Productized Service Idea** - Hunter explains the criteria for choosing a market: crowded, with room for a premium brand and a creator with distribution.
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Guests on this episode
Show Notes
He's Launching A New $1M Business Every Month 📚 Make Your First $1 (10x Faster) with Case Studies - https://www.starterstory.com/?utm_source=youtube&utm_campaign=hunter&yts=true📩 Business Ideas Newsletter - https://www.starterstory.com/newsletterIn this video, I flew out to Chicago to meet Hunter Hammonds - the guy who's on a mission to build a 12 $1,000,000 businesses in 12 months. He shared everything about the method he's using to do it, how he's scaling so fast, and how the productized service is acting as a launchpad for an even bigger vision. Hope you guys get some inspiration from this!Follow Hunter & The Businesses 🐦 Twitter - https://twitter.com/_hunterhammondsOur Links 🔔 Subscribe - https://www.youtube.com/@starterstory 📸 Instagram - https://www.instagram.com/starter_story/ 🐦 Twitter - https://twitter.com/thepatwalls Sharing ideas that make money!Disclaimer: This podcast is published by a viewer using content from Starter Story's YouTube channel with the goal of making his valuable insights more accessible to those who prefer audio formats, helping more people discover and learn from the insights shared in his videos. It is not an official production of Starter Story. For any requests from Starter Story, please don't hesitate to get in touch. ---------- Keywords: app flipping, make money online, saas business, app marketing, side hustle, revenue stories
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