Advice Line with Julia Hartz of Eventbrite

February 12, 2026

AI Summary

5 min read

🎙️ The Voices & The Context

The Format: Live advice hotline show where host Guy Raz fields calls from entrepreneurs, offering real-time business coaching alongside a guest expert.
The Key Players:
- Guest: Julia Hartz, co-founder and CEO of Eventbrite, returning from her 2020 "How I Built This" episode; she's a startup mentor sharing insights on scaling, communities, and events amid Eventbrite's pending acquisition by Bending Spoons.
- Hosts: Guy Raz's warm, probing style pairs with Julia's optimistic, strategic vibe for dynamic banter on entrepreneurship.
The Vibe: Educational and energetic—supportive coaching with fun nostalgia (e.g., Tiger Beat magazines) and practical optimism.

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What you'll learn

1 (00:00) **🎙️ Introduction: Julia Hartz**
2 (06:37) **Events as a Business Strategy**
3 (09:14) **Caller 1: Maya Miller - Pottery to the People**
4 (24:29) **Caller 2: Jen Swetsoff - Anyway Magazine**
5 (38:39) **Caller 3: Anga - Auntie Misery Baking Kits**
6 (49:04) **Julia's Advice to Her Past Self**

+ Full timestamped outline available in the app

Show Notes

Today’s callers: Mia from Germany wants to know how to balance her pottery business between an online shop and a YouTube channel. Then, Jen from Connecticut is looking for ways to reach more families with her print magazine for tweens and teens. And Anagha from California wonders how to convince people to embrace the time required for her globally-inspired baking kits.

Plus, Julia reflects on Eventbrite’s recent acquisition announcement, and how in-person events can help brands and creators build community in today’s digital world.

Thank you to the founders of Pottery to the People, Anyway Magazine, and Aunty Misri for being a part of our show.

If you’d like to be featured on a future Advice Line episode—where Guy and former show guests take questions from early-stage founders—leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to [email protected] or call 1-800-433-1298.

And be sure to listen to Eventbrite’s founding story as told by Julia on the show in 2020.

This episode was produced by Chris Maccini with music by Ramtin Arablouei. It was edited by John Isabella. Our audio engineer was Cena Loffredo.

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