Establish The Show: Super Bowl LVIII

The Establish the Run crew gathered for their final show of the season—a Super Bowl LVIII showdown breakdown with Cody Main, their resident showdown specialist. The conversation centered on a $6 million DraftKings lotto with 110,000 paid places (min-cash is $25, a $10 profit) and how to approach a game where the public loves the Chiefs but the sharps are on the 49ers. The core tension: the Chiefs have been pass-heavy under Andy Reid, but the best way to beat San Francisco’s defense may be to run through Isaiah Pacheco.

Roster Construction in a Soft-Priced Slate

Cody Main noted that DraftKings left pricing "a little bit soft" for the Super Bowl, likely anticipating casual action. Christian McCaffrey at $12,000 is the most glaring example—Cody argued he could be $14K in a normal week. This creates a funnel: 72% projected ownership for CMC (25%+ at Captain), and lineups that pair him with cheap Chiefs options like Noah Gray ($1,800), Justin Watson ($2,400), or MVS ($3,000). The field is gravitating toward "two-four" builds (two 49ers, four Chiefs). Cody advised that balanced lineups featuring George Kittle ($6,400), Deebo Samuel ($9,200), or Brandon Aiyuk ($8,800) will be less common and potentially more profitable.